to Soccer World Cup, the German audience almost to death with advertising from companies whose products almost to nothing have to do with football. Thus, a large American fast food chain, rather a reputation for obesity-promoting food produce, yet it advertises with major sporting events, probably to counteract that image. And so unnerved the German TV viewers zapping away like me, when, once again a product which has nothing to do with football, is campaigning with the World Cup. But what about abroad? In the Netherlands, loves to play with stereotypes .... but where not. We see the wife of Rafael van der Vaart, Sylvie van der Vaart from Hamburg to run and ask for Gucci stores. People just shrug their shoulders. Irgendwannmal she looks in a shop window and starts to smile. In the case of van der Vaart will open at home it is the door and in front of Rafael. This makes a surprised face and you see Sylvie in a dirndl. It is advertising for a major German manufacturer of soup, for our Emperor Franz at a young age was already advertising. It does not matter that in Hamburg the mountains and the associated Dirndl are as far away as the Port of Hamburg and herring in Munich. The main thing is to use a German stereotype. In Italy, Germany and Europe's largest carmaker
with the Italian battle cry: "Forza Azzurri", which translates by analogy to "forward their blue" states. There was and is perhaps the comic, the storm troops of the Italian artist Bonvie. It was about German and Italian Soldiers in the 2nd World War. The gag was added in Italy is that while the German soldiers spoke Italian, but at the end of words is always a "en". This is explained by the fact the border in Germany actually Ettlich words to "en". To end up as words in the plural Ettlich to "en", soldiers, women, mosquitoes, use questions, etc. The big German car makers this fact and made "Forza Azzurri" prompt "Forza Azzurre.
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